Everything you need to know before you apply.
How the mailing works, what’s included with your placement, and what happens after you submit your business.
About the mailing
Recent homebuyers and new residents across Morris County, NJ. Each edition is mailed to households that recently purchased a home or moved.
Within the past 30 days. We mail monthly, so your business arrives while new neighbors are still settling in and choosing local services.
Every new homebuyer in Morris County within 30 days of purchase, typically 400 to 500 households each month. Each edition goes to a completely fresh group, never the same household twice. The New Resident and Local Life editions are each mailed to 500 recent movers in Morris County every month.
By audience and list selection: recent homebuyers for the New Homeowner edition, and recent movers in Morris County for the New Resident and Local Life editions, which target $100K+ household income.
Your placement
$300 per monthly edition.
Everything. Design, premium full-color printing, audience and list selection, postage and distribution are all included. We design your placement and handle the mailing.
No. Each edition features 12 businesses, six on each side of the mailer, and is limited to one business per category, so you never share the page with a direct competitor.
You can tell us which editions interest you on the application, and select all that apply. We’ll talk through which ones fit your business best.
Application & reservation
Start by submitting your business. If approved, you’ll receive an invitation to reserve your category, and you secure your spot by completing payment for the upcoming edition.
No. Submitting your business is free, and no payment is required.
No. Submitting simply lets us review your business. If you’re approved, we’ll send you the details for the upcoming edition, and you decide whether to reserve. There’s no obligation.
No. Every business is reviewed individually, and each edition features a limited, curated selection.
It’s one of several things we consider, alongside your reputation, reviews and credentials. Tell us about your business on the application and we’ll take it from there.
A positive reputation (a 4.0+ rating with verified reviews), a credible presence where new neighbors can learn more and get in touch, and basic business information and professional credentials where applicable. We also make sure your category is open in the edition.
The application asks for your Google Business Profile. A website or social page also helps, since it gives new neighbors a reliable place to learn more about you.
Your invitation includes the details for the upcoming edition, including how long your category is held for you.
You’ll receive an invitation to reserve your category. Once you complete payment and your spot is secured, we collect everything we need to design your placement.
Design & approval
No. Your placement is professionally designed for you and is included in the $300 edition price.
Once your spot is confirmed, we’ll collect what goes on your placement: your business name and niche, a few short services or benefits, your phone number, and the web address for your QR code.
Yes. We share your placement with you for review before it goes to print.
Yes. Review your placement and send us any changes, and we’ll update it before printing.
We’ll keep you updated by email at every step: when your placement is ready for your review, when the edition is complete and goes to print, and when it’s mailed to new neighbors.